EID HAS always been about frantic shopping visits to independent stores or crowded market areas. But things are a changing with event organisers around the city planning extensive Eid bazaars where they invite brands — old and new — to set up stalls. While some of these brands are city favourites, a few use these bazaars as a launchpad.
All things Madras
In their second year now, and back with a bang is The Madras Souq — Eid edition. An initiative by Artisans Lab Co orking Spaces, run by Abdul Rahman Farooqui, Madras Souq will have apparel, accessories and food! “I have collaborated with Shariq Sadiq, of Madras Souq,” says Abdul. “Eighty per cent of the stalls will be for women, and practically everything you can shop for Eid. We also have a food start-up named Chennai’s Food Hub launching themselves at Madras Souq.” The Hijab Company run by Shehnaz, Madrasi Checks for menswear, Ascot fashion for customised suiting, Madras Trunks for footwear, Studio Ayana by Rubina, and Bombay Closet are just some of the new brands will be showcasing this year. On June 10. At Artisans Lab. 1 am onwards.
Arabian dreams
While Abdul sets up shop with the Madras Souq, Preetha Nagarajan the founder of the Facebook group Wondermoms and Plush Boot salons, has tied up with her business partner Ayesha Mubasira to put together Arabian Nights Evening Souq. With prep underway from over three months, Preetha and Ayesha have roped in over 50 stalls for the evening — from food and apparel to accessories and home decor. The evening market will have an Arabian nights theme with quaint Mediterranean feels, and a vibrant food culture. “We have curated this Arabian-themed pop-up in such a way that new labels also get a chance to test the waters,” says Preetha. “We have brands like Kochi-based Aatrayi and city brands including Label Rubeena, Kiraah, Fireflies, Rustic Kandangi and many more!”
If you’re looking to catch a grub break, this is the place to be at! Much like what you’d find at an authentic Arabian souk, there will be stalls laden with delicious food — from waffle lollies at Let’s Waffle and Shake to Arabian Kunafa from Baked L’amour and Noodle Theory. Craving some hummus? Head over to La-Ibinies Arabian cafe to fulfill all your chickpea cravings. Decadent desserts like cheesecake baklavas will also be available at the market. Today. From 3.30 pm at Buva House.
Apart from this, several jewellery brands have come out with brand new collections that you can check out to amp up your Eid look with some bling. Amortela will be featuring city-based brand Manjushaa’s new collection from June 9, called Timeless Treasures, featuring contemporary traditional and kundan jewellery. Alternatively, watch out for Blue Stone’s two new lines — Carnation and Rainforest — both an ode to flora, fauna and the tropical rainforests.