Vigo Video, the app that encourages all forms of creativity, fun and talent around the world, successfully completes one year in India. The original short video community - Vigo Video, includes an enhanced video-shooting and editing experience, making it a more powerful platform for users around India. So far, Vigo Video users have been actively posting around 80 million posts in the app, channelling to more than 200,000 posts per day. The opportunity to create, discover and be rewarded has made Vigo Video a hit in India. It’s now a platform for people to share minute-by-minute details, of their everyday life and has created a space for itself not only in metros, but also in the smaller cities. Infact, in February this year, Vigo Video topped the free app chart on Google Play India.
Sharing about the success of Vigo Video India, the spokesperson from Vigo Video India says, ‘We are
very delighted to celebrate the success of Vigo Video, one year completion in India. We have built a lot of great relationships already, and we are looking forward to strengthening them even further”.
Vigo Video has created a space for itself in the short-video world, and on the occasion of their 1 st
Anniversary celebration; Vigo Video, has created a three-staged campaign. This includes - a special
sticker where everyone can tag themselves and be part of the fun; an extra-special song - sung b
singer Abhi Payla, for all the loyalists to share their love for Vigo.
- What is the overall success of Vigo Video in India completing its first year?
In just matter of one year, Vigo Video has become immensely popular amongst its user base, which is a huge community of loyal enthusiasts eager to create and discover content. We have gain enormous love from all of our users and have a great base of fan following all across India.
- How receptive are the audiences in India
Indian audience is very open and receptive to discover content in various category like comedy, dance, food, music and so on. The users are always eager to check out new content and various challenges held on the platform weekly.
- How is social media and the app world perceived in India and what has proven to influence the choices of Indian audience?
The social media world is going through substantial changes and evolving at a rapid rate, thanks to the easy availability of internet in all tiers of India. Thanks to this innovation, social media has been perceived as a digital way to connect with people all across India as well as globe. Besides this, the ability to discover and share content has been widely appreciated. This feature of discovering, exploring content and connectivity has boomed this space amongst the Indian audience.
- Tell us more about the app and the video that has received the maximum following/ likes/ shares in this one year
Vigo Video is a big community full of all kinds of talents, life, and ideas. Many kinds of videos have the chance to win huge following/likes/shares. The most popular category is comedy. There are so many great original comedy videos in Vigo Video that win hundreds of thousands of likes.
- Tell us on the opportunity for the people to create, discover and get rewarded on the app
Vigo Video is a platform not just to discover and explore content, but also a stage to showcase one’s talent in any form; be that be comedy, dance, music and more. This platform is open to everyone in India, and has an opportunity to just to showcase their talent but also get rewarded.
- How has the app helped in sharing minute by minute details and has created a space not only in metros but also in smaller cities
We have a lot of users who are from smaller cities or even rural areas. They are amazingly creative and talented in sharing stories of their life. We are happy to see them growing and blooming on our platform to win tons of followers and likes and become Vigo stars.
- What are the unique features one should expect from Vigo Video?
Vigo Video has a lot of Indian local stickers which are very fun to use.