Forty-six-year-old Blair Singer doesn’t consider himself to be a motivational speaker, but “a passionate teacher in the area of personal growth and business”. This weekend, Singer will conduct a workshop in the city for all those who want to sharpen their sales skills. The author of bestsellers such as Little Voice Mastery, Sales Dogs and Team Code of Honour is looking forward to meeting people who have “only scratched the surface of what they are truly capable of.” On his maiden India visit, Singer shares with us, in his own words, some tricks of the trade, which are bound to resonate with both your personal and professional life.
To walk the talk, one needs to be clear on their values first – have a personal set of rules that you don’t compromise on. Be open to making mistakes, admitting them and if need be, publicly correcting them. It is also important to know when to lead and when to support.
However, never stop doing one or the other at any point.
Attracting attention maybe easy, but holding it can be tough. To do this, one must first have a positive state of mind. Be involved in the other person’s world – don’t hesitate to ask questions and be truly interested in what they have to say. Passion and empathy go a long way. If you feel you are losing out on the other party’s attention, make sure there is a change in the immediate environment, so as to gain back their attention.
The toughest sale of all is selling you to you. One thing that stops people from success is that they are unable to overcome their fear about what other people think of them. There are many such tough lessons you learn along the way, and the toughest of them is how to learn to master the ‘little voice between your ears’. Success in sales (and life) is mostly in our own head and in our own attitudes and behaviours.
Blair Singer will conduct the Sales Explosion Program on February 25 and 26 at The Westin Chennai Velachery. The workshop is priced at Rs 1,40,000. Details: 7299027773. Visit: www.successgyan.com