Actress Bhumi Pednekar today announced her pan-India campaign, Climate Warrior, which aims at raising awareness about global warming, conservation and sustainable living.
"Climate Warrior is my attempt to start a dialogue with people who work tirelessly to save the environment and highlight the crisis that we find ourselves in due to climate change. It’s a platform through which I hope to keep reminding people that climate change is real and comes with some serious repercussions. Through this initiative, I’m going to work towards bringing positive social change that’s the need of the hour," she tweeted.
The campaign will also highlight the work done by environmental activists and citizen groups across India to bring about sustainable change to the environment.
"The campaign will champion the efforts of these warriors regularly and ask people to participate in saving our planet because the threat to humanity is imminent and the time to act is now. I want to make people aware that by making minor yet significant changes in their daily lifestyle and thought process, they can help stop the damaging impact that’s happening on our climate. #ClimateWarrior #ClimateActionNow," she wrote in a series of tweet.
The actress also aims at engaging with people and encourage them to make changes in their lives. "I will also put out fun videos about the small changes I made in my life and what you can do to save natural resources. The idea is to educate and let the urban audiences know that we are the biggest consumers and we need to change," she told IANS.
On the work front, the actress is gearing up for the release of her film Saand Ki Aankh, where she is sharing the screen space with Taapsee Pannu.