WHEN IT COMES to bridal couture, the sleek logo of Warp and Weft (WNW) flashes instantly in front of your eyes followed by dreamy silhouettes, fine detailing and opulent fabrics. Two weeks ago, the 11-year-old citybrand, the name of which literally means taana and baana of weaving technique, launched its latest collection at a fashion show with Befikre’s Vaani Kapoor as their show-stopper.
With royalty as the theme, motifs of elephant, peacocks, shehnai and more, form the subject of intricate craftwork on the bright red lehengas. The one that the Bollywood actor wore had motifs of elephants in pairs, in pleasant symmetry, made from dabka (a kind of wirework) and superimposed with a nude shade of net, acting as a soft cover. Another gorgeous piece delineates the romanticism of wedding, from engagement to the D-day with motifs of varmala (exchanging garlands), palanquin, bride-groom and more with zardosi work, French knots, dabka, salma and more. “WNW’s tag line for the current collection is ‘Bride and the Love Affair’.
The wedding is a very important day in a woman’s life and she dreams about her big day. The collection depicts that romanticism with the interplay of zardozi, balancing it with resham (silk) work, dabka and more on certified Dupion silk,” says Harsh Vardhan Bhotika who launched t h e label in 2008, though he has been in the fashion industry since 1999. The journey of WNW has been a remarkable one with organic growth. Harsh, a gold medalist in computer science, started with dyeing and then moved on to machine embroidery, hand embroidery and handloom to finally bridal couture with the finest of craftsmen working under him. Calling himself a fashion entrepreneur, he explains, “We are a country of immensely creative people. We need to take fashion across the globe and you need an entrepreneur’s mind who understands the consumption pattern of his customers, just like Sabyasachi.”
Adding glamour and glitz to the runway, Harsh is known for roping in Bollywood celebs to be his show-stoppers. At the Fashion Design Council of India (FDCI), Yami Gautam walked for them and for an upcoming fashion week, we will see yet another A-lister, informs Harsh. Price on request