Milk dealers in Tamil Nadu complain of rampant theft of milk packets during superstar releases
Recently Tamil actor Simbu had asked his fans to generously pour milk on his cutouts ahead of the release of his latest movie Vandha Rajavathaan Varuven. In a video message that he posted on social media, the actor said: “You do (erect) maximum flex boards, you may generously pour milk (on my cutouts), not from packets but from huge jars. Nobody will ask, do it in a ‘vere level’ (higher level). I am telling you this.”
Following that milk dealers in the state seem to have approached the police, complaining of rampant theft of milk packets during superstar releases in Tamil Nadu. Reportedly, the thefts are causing a huge loss for the traders, and therefore they have demanded for a ban on ‘paal abishekam’ (pouring of milk) on cutouts as well as banners of the actors as a step to prevent wastage of tonnes of milk. According to recent reports, the Tamil Nadu Milk Dealers Employees’ Welfare Association has filed a complaint.
“It has become a menace now and the theft of milk packets is rampant. We have approached all top actors on whose cutouts this ritual is conducted. We tried to meet and sent requests in registered posts to Rajinikanth, Ajith, Vijay, and almost everyone. But none of them have done anything to resolve this,” S A Ponnusamy, the association’s president, said.
“Usually, trucks carrying milk packets reach the city in the midnight. In the early hours, the supply to outlets begins. It is a usual practice that we keep milk packets in boxes outside shops. That is the time when fans steal these packets whenever there is a superstar movie release,” he added.
“Haasan met us and his fans are doing better things like blood donation camps during film releases. Sivakarthikeyan fans also raise awareness on the need of helmets for bikers and distribute tree saplings on the day of his movie releases. Rajinikanth, Ajith and Vijay fans continue to trouble us,” he further added.