Watch videos! 'Imagine India on a boat': Rahman, Sachin promote Champions Boat League in Kerala
Alappuzha, Sep 2: As the Champions Boat League (CBL) kicks off in full swing, celebrities including AR Rahman are showing their support of the massive cultural festival and international calendar event.
The musical maestro released a special video to capture the spirit - and the famed "rhythm" - of the snake boat racers that is the major attraction of this spectacular water sports tournament.
Organised by Kerala Tourism in a big way, the CBL features nine teams and includes 12 rounds of races slated across Saturdays till November 23.
The boat league was inaugurated on Saturday by Kerala Chief Minister Pinarayi Vijayan in the presence of cricket legend Sachin Tendulkar.
Billed as a game-changing initiative, the CBL seeks to professionalise Kerala’s largely scattered snake-boat races, while commercialising them without losing the conventional spirit.
Tickets can be booked online. Among the outlets that facilitate spot purchase of tickets are the District Tourism Office in Kumarakom North and District Tourism Promotion Council at Kodimatha (both around Kottayam, operational till September 7).
The schedule goes thus after the September 7 stage: September 14 (Karuvatta, Alappuzha), September 28 (Piravam, Ernakulam district), October 5 (Marine Drive, Kochi), October 12 (Kottappuram, Thrissur district), October 19 (Ponnani, Malappuram), October 26 (Kainakari, Alappuzha), November 2 (Pulinkunnu, Alappuzha district), November 9 (Kayamkulam, Alappuzha), November 16 (Kallada, Kollam district) and November 23 (President’s Trophy Boat Race, Kollam).