Pop-up alert: Hyderabad to get its sustainable fashion fix at Creatif, Banjara Hills
With labels like The Button Masala, Burlap People and Sienna Store, this pop-up is taking a step towards to eco-friendly choices
All the fashionistas looking for environment-friendly options,here’s something for you! At The Sustainable Edit pop-up this weekend, you can shop for three indie labels — the Burlap People, Sienna Store from Kolkata and Button Masala from Ahmedabad — all under one roof. Supriya Lahoti, the founder of Créatif says, “These three labels manufacture, market and use their means in the most sustainable manner possible and are coming to the city for the first time.” The pop-up will be held at Créatif on December 15 and 16, 11 am onwards.
Samriddh Burman, who helms The Burlap People shares, “Hyderabad has always represented a certain finesse in craftsmanship, be it the famed pearls or Pochampally saris.” They will present a range of travel multi-utility bags, wallets, hand, tote and duffle bags. They use jute as their base fabric since it is eco-friendly and long-lasting. Rs 2,800.
Sienna store will display ensembles that are crafted from handloom fabrics sourced from Bengal
with kantha stitches by local artisans. One can also shop for cutlery collections including their ceramic range which they produce in collaboration with local potters. Sulagna Ghosh, the founder of the Sienna Store, informs, “We are also bringing upcycled jewellery from trimmings as well as and metallic accessories crafted from shola and dokra.” Rs 2,500 to Rs 5,000.
Button Masala, tries to minimise wastage in the processes of cutting or stitching. They will showcase outfits made from scratch with buttons and rubber bands. Anuj Sharma, the founder, says, “I would love to interact with buyers and talk about what makes sustainable clothing so important in today’s time.”
Rs 3,000 to Rs 7,000.
Anuj will also be hosting a workshop where one can learn to make outfits without stiches using buttons and rubber bands. December 16, 3pm onwards.