Kalki’s upcoming Bride & Baraat edit is opulent and timeless

LUXURIOUS SILHOUETTES WITH a blend of traditional and contemporary flair —that’s what marks Kalki. The Mumbai-based company that stocks its collection at the multi-designer store Citrine at Shakespeare Sarani, will soon launch its much sought after Brides Baraat collection in Mumbai. Talking about the collection, Nishit Gupta, director of the bridal and trousseau specialist label, says, “We create styling for modern-day women. Our designs are an opulent blend of traditional and modern wear and our astute karigars create bespoke pieces that exude contemporary flair. We aim at creating unique designs that complement the sartorial need of today’s women because festive fashion has changed dramatically, over the years, keeping in mind the comfort and style factors.”

He elaborates, “Earlier women had very less choice with just tra- ditional kameez, sari and lehenga, as their options on occasions like sangeet, mehndi, baby shower and others. But now they are experi-menting a lot. From traditional wear with a contemporary twist to Indo-Western ensemble with a lot of layering and flow, their sar- torial demand is changing. Our pret lines feature ensembles that showcase innovative fabrics, prints, and colours with modern silhouettes, cuts, drapes, and embellishments. And these transform the edits into the season’s trendiest must-haves.”

Drawing our attention to the name of the brand Gupta shares, “Kalki means the modern avatar of Vishnu, and for us, it truly embodies in every thread and stitch of the label.” The soon-to- be-launched collection is all about rich fabrics like raw silk, velvet, georgette, nets and heavy detailing of zardozi, mirror works and embroideries of a different kind that makes gorgeous lehengas. Velvet and silk dominate the collection and the striking zardozi work on a blood-red lehenga looked so regal. Gupta, however, points out that cuts are more important for them and an important asset for the collection. “We focus not just on the rich fabric and handwork but a lot on the cuts, especially on the blouse. So you will find that our blouses are less conservative and have trendy cuts that range from off- shoulder to plunging v-neck and more,” says Gupta, who lists the names of Bollywood celebrities who have worn his label — from singer Neeti Mohan wearing a Sunshine Yellow Lehenga during the mehndi ceremony of her wedding, to actor-model Malaika Arora setting the runway on fire with a fiery red embellished gown from their Zinnia edit, at a fashion show. Targeting customers above 18 years of age, the collections are available in Delhi, Ahmedabad, Varanasi, Bengaluru and Jaipur as well.

Prices from `75,000 onwards for bridal trousseau.