Chennai's Vimonisha is all set for its next showcase featuring styles for the summer
Thirty years and about 200 shows in the city is no mean feat, but Monisha Gidwani of Vimonisha, one of the city’s prominent exhibitors, says that every showcase that she curates “is different from the last. The Mid Summer Exhibition this year will bring to Chennai first time designers like Búeno, Sole Affair and SriHari Diagems by Anirudh, in addition to featuring homegrown labels like Gehna,” she says. Also expect jewellery brands like G&B Jewellers and Gold Karat, in addition to apparel and sari labels like Swetambaree. The showcase will also see GetNatty, an e-commerce brand that allows users to shop designerwear from upcoming and talented designers.
Juhi Bengani and Divya Kochar of the two-month-old Kolkata-based brand Búeno are showcasing one of their first collections. “It is truly a reflection of our personal tastes and outlooks as young individuals, but blended with the likings of the greater audience in general. Flowy fabrics, contemporary silhouettes and evergreen colours is what we’re made of,” says Juhi, who is bringing around 40 exclusive pieces. Expect to find blazer dresses, jumpsuits, pre-draped saris, drape dresses, corsets with ankle-length skirts, and ghagras, as well as embellished lehengas in dark hues (charcoal, emerald green and violet), and vibrant ones (like orange, pink, red) and neutral hues (like turquoise , peach and lilac).
Price: `7,000 onwards.
Seema Mehra’s minimalist but fashionable designs bring about a seamless blend of classic and contemporary designs that can be worn by women of all ages. The same aesthetic is visible in her latest collection, the Lucknowi Edit, which she will be bringing to Chennai. The designer who owns The Sole Affair says, “Every season I pick something that is related to Indian weaves and this season I picked Lucknow as my muse. We aim to make statement heirloom pieces that are traditionally made, but appeal to the younger generation as well,” says Seema, who is based in Mumbai. At the exhibition, apart from the classics, expect to find pantsuits, blazers and shararas in pastel and sorbet colours, with mirrorwork embellishments.
Price: `15,000 onwards.
On April 8 & 9 from 11 am to 8 pm. At Hyatt Regency.