American-Indian rapper Raja Kumari, Hollywood actress Rita Wilson and Brazilian singer Claudia Leitte have teamed up for a song that will be released on the occasion of International Women's Day on March 8.
Titled Hello World, the song is co-written by Wilson and Raja among others. The music video features an international cast of influencers from 15 countries and is directed by Rebecca Dorfman.
"I couldn't be more excited to be part of "Hello World" with Rita Wilson and Claudia Leitte. Rita and Claudia are two women I have so much respect for and it was really cool to see how our styles complement each other. This song is meant to inspire, and I can't wait to see how the "Hello World Movement" takes off," said Raja Kumari.
Rita is hopeful the song will make people dance. "I truly hope this song will make people want to blast some music and dance to their hearts content. You simply cannot be in a bad mood when you get those endorphins going. To drop the song for International Women's Day, along with the talents of Claudia Leitte and Raja Kumari, highlights how women have always worked together to get things done," said Rita.
In sync with the United Nations' theme of achieving an equal future in a post-Covid world, the track talks about the bridge connecting women of all backgrounds and ages through the power of music, movement, diversity and strength.
"We were all able to maintain our musical identity while building a track that I know will resonate with people everywhere. After the year we have all had, I think this song will bring the good vibes we are looking for," Claudia Leitte said, about the collaboration.