Embrace sustainable summer style with Oshin Sarin’s eco-conscious collection, Summer Serve Twenty Four

As the sun-drenched days of summer approach, Oshin Sarin’s latest collection, Summer Serve Twenty Four, offers a refreshing way to embrace the season with both style and sustainability. This collection invites you to step into a world where playful charm meets eco-conscious design, capturing the essence of sunlit afternoons and carefree moments. With every stitch, Oshin creates not just fashion but a statement — one that prioritises the planet while serving up chic, effortless style.

For Oshin, the inspiration behind Summer Serve Twenty Four is rooted in the simplicity and beauty of a European summer holiday. “I imagined these clothes being worn on the streets, in parks, cafes, and museums all over Europe. I wanted to create pieces that were refreshing, easy on the eyes, and could be worn day in and day out,” she explains. This vision translates beautifully into the collection, which features airy banana silk, revived dead-stock poplin, and soft recycled cotton knits — fabrics chosen not only for their lightness and breathability but also for their minimal ecological footprint.

Sustainability lies at the heart of this collection. Every garment is made with biodegradable textile fibers produced ethically in cottage industries with zero emissions. “We wanted to minimise the ecological impact of production by using fibers that feel like nothing on the skin — light, soft, and breathable,” Oshin explains. These fabrics are the perfect match for the hot summer days, whether you’re strolling through an urban park or lounging on a beach under the sun.

The playful details of Summer Serve Twenty Four elevate its effortless appeal. Dainty glass beading, hand embroidery, and ombré dyes evoke the spirit of a summer holiday, bringing texture and whimsy to the collection. “The motifs are inspired by nature’s delicate offerings — flowers, starlit skies — romanticising the idea of a leisurely summer getaway,” Oshin shares. These embellishments add a touch of magic to the minimalist yet modern silhouettes, allowing the wearer to experience a sense of luxury with a conscience.

Inclusivity also plays a pivotal role in the collection’s design. Eschewing traditional sizing labels like S, M, L, Oshin has introduced a unique sizing system inspired by shapes and forms. “Our bodies are constantly changing, so I’ve always approached sizing in a more playful way,” she says. This new sizing language offers a personalised shopping experience, making it both interactive and refreshing for customers. It’s a perfect reflection of Oshin’s desire to challenge norms and create a more inclusive, joyful fashion experience.

From miniskirts and pleated shirts to string blouses and textured denim, Summer Serve Twenty Four offers a diverse range of pieces that transition seamlessly from day to night. The colour palette, ranging from soft blues and yellows to bolder hues like fuchsia and plum, exudes the vibrant energy of summer.

Price starts at Rs 5,000. Available online.

—manuvipin@newindianexpress.com