Akshaya Tritiya 2025: Why is buying gold considered auspicious on this day?

The practice of buying gold on Akshaya Tritiya is steeped in tradition, spirituality, and practicality. The festival provides an opportunity for individuals and families to invest in gold, marking new beginnings and celebrating prosperity.

Akshaya Tritiya, also known as Akti or Akha Teej, is celebrated on the third day of the bright half of the month of Vaisakha, the festival holds immense importance for various reasons, with one of the most noteworthy customs being the purchase of gold. This practice has deep-rooted cultural, religious, and astrological significance. This year gold prices are soaring to the historic highs of Rs 1 lakh which but there's still widespread interest among buyers to buy gold this year.

Why do we buy gold on Akshaya Tritiya?

Gold has historically been viewed as a secure investment. In times of economic uncertainty, individuals often turn to gold as a safe haven for their wealth. Purchasing gold on Akshaya Tritiya is seen not only as a form of worship but also as a prudent financial decision.

The tradition has also fostered a significant boost in the gold market, as retailers often offer discounts, special collections, and promotions around this time. This annual rush leads to an increase in sales and creates an environment where consumers feel encouraged to invest in gold jewelry, coins, or bars, thus strengthening the economy.

According to Hindu tradition, it is on the day of Akshaya Tritiya the sacred river Ganga descended to Earth, making it a time of purity and renewal. The day is associated with the worship of Lord Vishnu, the preserver of the universe, and is celebrated as the day when the holy scriptures, the Mahabharata, were written.

One of the primary deities worshipped on Akshaya Tritiya is Lord Krishna, who is revered for his abundance and prosperity. It is said that purchasing gold on this day brings prosperity and good fortune to individuals and families. The word "Akshaya" translates to "never diminishing," symbolizing the eternal nature of wealth and success. Therefore, buying gold, a symbol of wealth, is believed to enhance prosperity and ensure an abundance of blessings.

Astrological Importance

From an astrological perspective, Akshaya Tritiya falls during a period considered highly favorable for new beginnings. The alignment of celestial bodies on this day is thought to create auspicious conditions. According to astrologers, the day avoids any negative planetary influences, making it a propitious time for investments, including the purchase of gold.

Gold is associated with the Sun, which represents wealth, power, and success. Purchasing gold on Akshaya Tritiya harnesses the favorable cosmic energies, ensuring that investments made during this period are likely to yield positive results. This belief is further reinforced by the notion that buying gold during auspicious times leads to growth and enhancement of financial stability.