YouTube makes their ads more shoppable

In addition, YouTube announcing Video action campaigns, a simple and cost-effective way to drive more conversions across its platform

CarryMinati breathes fire and takes potshots at his detractors in his latest single Yalgaar

The song comes weeks after the YouTuber’s feud with popular TikTok user Amir Siddiqui

Lost Stories get candid on being the first Indian artistes on YouTube’s Foundry, their latest electronic folk track and more

In a chat with Indulge, the duo took us through their creative journey while also sharing their take on the dance music industry and what being picked by YouTube’s Foundry mean for their career.

Youtuber Madan Gowri on collaborating with rapper Arivu to create Monkeys with 5G, a song on social discrimination

The track was shot completely on an iPhone and the video was produced using the Animoji format

YouTube launches a new feature called 'video chapters'

The feature will also allow creators to better organise their content. It is expected to be particularly of great help for long-form videos

YouTuber Amit Bhadana reaches 20 million mark, wants to work with Bollywood stars

With 20 million subscribers, YouTuber Amit Bhadana is looking forward to work with Bollywood stars

Kashmir Box to host a virtual concert on YouTube featuring eight talented musicians

This is part of their fundraising campaign to assist the people of Kashmir

YouTube will now remind you to stop watching videos and go to bed, with its new 'bedtime reminders' feature

You set start and end times in your Settings, including whether or not you want the prompt to interrupt a video or wait until the video is over

Allu Arjun's Ala Vaikunthapurramuloo music album crosses 1 billion streams on YouTube 

Southern superstar Allu Arjun has reason to celebrate as the music album of his film Ala Vaikunthapurramuloo crossed one billion music streams on YouTube.

Shailendra Singh's critically acclaimed short, Kacche Din, to premiere on YouTube on May 22

This multiple award-winning short has stellar performances by Deepak Dobriyal and others

After 65 years in business, The Madras Players launches its YouTube channel

The group that turned 65 this month will release a set of five plays in their opening line-up of YouTube uploads

#AmirAgainstCyberBullying: Here's all you need to know about the ongoing feud between YouTube’s CarryMinati and TikTok’s Amir Siddiqui

It all began with Amir Siddiqui alleging that YouTubers are lifting content from TikTokers, minting money from it and then labelling it as 'cringe'. 

A quarter of popular YouTube videos about COVID-19 in English are misleading, study reveals

Veteran singer Asha Bhosle launches her YouTube channel with a birthday song for Sri Sri Ravi Shankar

Launched earlier this month, the first big video on the channel will be a birthday song for Sri Sri Ravi Shankar, who turned 64 today.

Google Play Music to retire, YouTube Music to takeover

YouTube Music offers over 50 million official tracks, albums and high-quality audio, as well as deep cuts, B-sides, live performances, and remixes