Shah Rukh Khan, Aryan Khan's fashion label D'YAVOL X makes international debut

Taking place right before New York Fashion Week, the D'YAVOL X launch is just in time to preface the fashion extravaganza
In Frame: Shah Rukh Khan, Aryan Khan in ensembles from D'YAVOL X
In Frame: Shah Rukh Khan, Aryan Khan in ensembles from D'YAVOL X
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Founded by Bollywood superstar Shah Rukh Khan, his son Aryan Khan, Bunty Singh and Leti Blagoeva, high-end streetwear brand D’ YAVOL recently unveiled on a global scale, just in time for New York Fashion Week.

The event took place at The Pierre Hotel, New York. The show let the attendees sneak a peek at the brand’s new (X-3) capsule, which is yet to be released. Taking place right before New York Fashion Week, the D’Yavol X launch was just in time to preface the fashion extravaganza. 

The unapologetic fashion label works on the ‘drop’ method, wherein each collection is released in limited numbers, ensuring exclusivity and quality. The third drop will take place in November this year.

"Although we have catered to a global audience from the onset, we are particularly excited to be presenting our first showcase in New York," said Aryan Khan. "Our upcoming collection embodies the spirit of experimentation, whilst retaining a strong core focus on excellence in materials and tailoring,” he added.

On the work front, Shah Rukh was last seen in Rajkumar Hirani's Dunki, a comedy drama based on the illegal immigration technique called "donkey flight". The film also stars Taapsee Pannu, Boman Irani and Vicky Kaushal.

He will reportedly next be seen in King along with his daughter Suhana Khan. It is said that the film is set to begin production in January 2025. The action thriller film is directed by Sujoy Ghosh.

In Frame: Shah Rukh Khan, Aryan Khan in ensembles from D'YAVOL X
Shah Rukh Khan's 'Jawan' to hit Japanese theatres in late November

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