

Tennin legend Serena Williams has found herself in the middle of controversy for endorsing a weight loss medication. She had endorsed GLP-1 weight loss medications through partnership with the healthcare Ro. The campaign was targeted to highlight her health journey after embracing motherhood. But many fans have expressed disappointment and accused the tennis player of endorsing misleading beauty standards.
The tennis player's influence has long been celebrated not just for her dominance on the tennis court but also for the body positivity she inspired in young women. In the advertisement for Ro, Williams revealed: “They say GLP-1s for weight loss is a shortcut. It’s not, it’s science.” She went on to explain her own struggles with post-pregnancy weight, saying, “I trained at the highest level, ate a clean diet, pushed myself, and still, after having kids, my body just wouldn’t respond,” before adding, “I realized it wasn’t about willpower; it was biological. My body needed the GLP-1 and clinical support.”
She also admitted that she had been using GLP-1 medications for weight loss, losing 31 lbs. The endorsement became even more controversial when it emerged that Ro has direct family ties with her husband, Alexis Ohanian, Reddit co-founder. He has been an early investor in the company and has served on its board since 2018.
The tennis icon recently became the brand ambassador of Ro, the same company through which she received her GLP-1 treatment. While the partnership may appear to be a savvy financial move, public opinion has been divided. For many, the backlash underscores the tension between personal health choices and the influence of global icons like Serena Williams on body image and beauty standards.
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