Inspired by Maa Durga, the Shakti Collection blends tradition with wearability

Giva, in collaboration with Italian designer Anna Giulia, blends Italian elegance with Indian symbolism to create jewellery that celebrates strength and grace in equal measure
Giva, in collaboration with Italian designer Anna Giulia, blends Italian elegance with Indian symbolism
Shakti Collection by Giva
Updated on
2 min read

Shakti Collection, an Indo-European-inspired jewellery line by Giva in collaboration with Italian designer Anna Giulia, blends the elegance of European artistry with the strength of Indian heritage. It is inspired by the spirit of Maa Durga and the regal elegance of a maharani. They have infused traditional grandeur into lightweight, wearable silver designs. Anna brings her European sensibilities to the line, blending Italian elegance with Indian symbolism to create jewellery that celebrates strength and grace in equal measure. 

Blending Italian minimalism with Indian symbolism

Shakti Collection by Giva
Close-up of Shakti Collection earrings with white zircon, yellow and orange stones, and pearl details
Shakti Collection by Giva
Shakti Collection necklace featuring Indo-European design inspired by Maa Durga

“I was deeply moved by Maa Durga—her elegance reflects beauty, calm, and care; her crown and ornaments symbolise royalty and power; and the fire around her represents inner strength and confidence. I was deeply moved by these qualities when I last visited India during Navaratri—the colours, the light, and the energy were truly awe-inspiring,” says Anna.

This collection is truly a dialogue between two cultures. From India, Anna drew the richness of symbolism, motifs, and festive grandeur, and from Italy, she brought in lightness, minimalism, and wearability.

“We worked with white zircon, golden yellow, light orange, and orange red coloured stones, paired with pearls in round, drop, and mogra bead forms. The pieces are finished in elegant platings like rose gold, silver, and yellow gold. The motifs are inspired by Maa Durga’s crown, ornaments, flames, and her nurturing form. Each material and design detail was chosen to embody strength, elegance, and a sense of celebration,” explains Anna.

The collection is versatile, light, and wearable enough for everyday, but also special and statement-worthy for festive occasions. “Shakti is about celebrating yourself, whether it’s in daily life or during a festival, so you can carry your power with you always,” adds Anna.

Prices start at Rs 799. Available online.

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